Signal Hill | Lead Through Story

By helping CB&LF lead through story, what Signal Hill has done is to help us share with the world the heart of who we are.

— Rev. Dr. Patrick Duggan, Executive Director, CB&LF

Transforming

Challenge

How do you move a financial institution from the transactional to the transformational?

Solution

Discover the organization's true identity – then spread the word. Inspire leaders by sharing powerful stories of change. Lead through story.

Pioneering

Challenge

How to reestablish a senior living brand historically known for leadership when everything changes — the market, consumers and the organization itself?

Solution

Tell stories of pioneers — team members, residents and partners who blaze trails amid change. Lead through story.

Connecting

Challenge

How does a faith-based nonprofit association engage members who are separated by geography and sector and busy with the demands of their own organizations?

Solution

Create compelling reasons to connect by sharing stories of common purpose, transformation and hope. Lead through story.

Changing

Challenge

How to elevate an arts organization’s lackluster brand to match its actual impact on the community?

Solution

Reimagine the brand through an artistic website that uses bold type and colors, dynamic photography and inspiring stories to show the organization’s profound impact.

Your story may be complex, but our methods are simple.

Clarify Create Connect

Branding

Discern your identity through unique narrative and strength-based discovery processes. LEARN MORE ›

Storytelling

Develop the narratives that embody your brand plus the mediums to deliver your message. LEARN MORE ›

Formation

Cultivate a way of living in and living out your story through training and coaching. LEARN MORE ›

Digital

Draw your stakeholders into the story through dynamic websites, apps and electronic newsletters. LEARN MORE ›

Video

Move your audiences with documentary-style narratives that inform and inspire. LEARN MORE ›

Print

Captivate your readers with publications that feature award-winning writing and photography. LEARN MORE ›

Social

Engage your networks through smart curation and audience-building practices. LEARN MORE ›

Outreach

Align your story with the content needs of media outlets, trade groups and partners. LEARN MORE ›

Analysis

Measure your results through data-driven analysis of multiple media platforms. LEARN MORE ›

Leaders This Way

We tell stories to see
what happens next. JOIN US ›

Helping People Lead Through Story Since 1999

Transforming

Challenge

Solution

Pioneering

Challenge

Solution

Connecting

Challenge

Solution

Changing

Challenge

Solution

Your story may be complex, but our methods are simple.

Branding

Storytelling

Formation

Digital

Video

Print

Social

Outreach

Analysis

Our Leadership

Daniel Pryfogle

CEO

Kevin Kennedy

Designer

Kathleen Heafey

Senior Designer

Leaders This Way